ProjectsNorthstar LabsAnalytics
northstarlabs.io

Analytics

Explore, prioritize, and act on analytics signals for this project.

Search performance

Connect visibility to the outcomes the business values

Unify search, landing-page, conversion, and assisted-revenue signals in one view.

Organic sessions
24.8K+12.1%vs last period
Qualified leads
186+18.4%vs last period
Conversion rate
3.8%+0.7%vs last period
Pipeline
€428K+22%vs last period
overview

Performance over time

24.8K+12.1%
Performance trend chart
FebMarAprMayJunJul
BAM insights

What changed

Biggest gain · TodayRenovation guide moved from #13 to #7
New opportunity · YesterdayThree rivals lost visibility for local terms
Watch closely · 2 daysAI citations changed for two tracked prompts
Completed · 4 daysService-page title refresh is now fully indexed
Recommended actions

Prioritized work

High impactBuild a comparison page for the fastest-growing gap35 min
High impactRefresh the page that lost two featured snippets20 min
Medium impactAdd missing evidence to three AI citation targets45 min
Low effortCreate an alert for competitor position changes5 min